01/03/2015
Make it easy for them to buy
I had $2,000 burning a hole in my pocket, and no one seemed to want…
Read More 12/14/2014
Land more clients with better positioning
Quick - what's the biggest spot where most copywriters fall short? If you said haphazard…
Read More 07/29/2014
The 3 types of copywriters
On a beautiful late summer afternoon, two years ago, three hungry copywriters discovered the Copywriter…
Read More 07/17/2014
10 songwriting tips to help copywriters
Don't you love it when your child starts following in your footsteps? My son, Solomon,…
Read More 07/14/2014
Copywriting is selling
I'm a Creative Conversion Specialist (a title I'm testing out to replace the well-worn and…
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